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CULTIVAR WALNUTS OFFER INCOME POTENTIAL
Growing black walnut trees that have
been grafted to improved cultivars have potential for excellent
production and financial return. Some farmers grow the walnuts on their
land, pick and sell them for extra money, but there is a potential to
do much more using grafted trees. Farm
Direct Tip Sheet
SMALL FARM DIRECT
MARKETING
Direct
marketing refers to selling that is based on a personal, one-to-one
relationship that ties farmers and consumers together. Many times this
relationship is face-to-face, like at farmers' markets. Other times,
the consumer and farmer may not actually meet, for example, Internet
sales.. Farm
Direct Tip Sheet
MARKET FOSTERS SMALL FARMERS
The two-year-old Fondy Farm Project of Fondy Market in Milwaukee,
Wisconsin is supporting small-scale farmers with low-cost leases ($150
a year) on 80 acres of land north of Port Washington. Organizers hope
the experimental project will bring more fresh fruits and vegetables to
people living on Milwaukee’s north side. In the project's
first year the participating farmers harvested 370,000 pounds of fruits
and vegetables and sold nearly everything at the Fondy Market. Open
Air |

WUWM |
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TARGETED GRAZING WITH SHEEP AND GOATS
Goats and sheep have a reputation for eating vegetation that most other
grazing animals would not touch. The practice of using sheep
and
goats to clear out unwanted brush is called targeted grazing, and many
government agencies, municipalities and private landowners are using it
to keep vacant lots, steep back yards, parks and right-of-ways clear of
brush. Farm
Direct Tip Sheet
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FARMERS MARKET ON A BUS
At Change.org,
Katherine Gustafson reports on how Mark Lilly, founder and owner of
Farm to Family, operates a mobile farmers market in a tricked-out
school bus packed with "fresh fruits, vegetables, meats, dairy, baked
goods and a few pet rabbits."
The produce is gathered from Lilly's own
garden as well as those of family members, friends and farmers with
whom he is trying to build relationships. His marketing route is
limited to the Richmond, Virginia, area but varies from day to day. He
posts his location for potential shoppers hour-to-hour info on his Facebook
page and Twitter feed
and responds to special requests for stops.
DIRECT
MARKETING MEAT
The first step to selling meat products to neighbors or in a public
market is to find a processor that is a state inspected facility. Ohio extension educator Rory
Lewandowski points out that many custom red
meat plants have facilities and equipment approved for slaughter and
processing but do not have a regular inspection program. Livestock may
be slaughtered and processed into meat products at these plants for the
owner of the livestock, but those products must be identified by
stamping all product packages with the wording "Not For Sale."
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A
BETTER DEAL
According to Bill McKibben’s Deep
Economy:
The Wealth of Communities and the Durable Future, farmers selling
produce at farmers markets around the country get 100% of the money
spent on food compared to 10% earned though the typical
wholesale-retail industrialized food system. (Lease
a Booth at Farmer's Market Online; no
commissions, no sales reports.)
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HOME
DELIVERY, DIRECT FROM THE FARM
Home delivery of produce direct from the farm is a growing trend in
Michigan, according to a report in The
Detroit News. "Many Michigan
farmers who deliver say they've seen a significant increase in home
delivery customers during the past few years," Jennifer Youssef
reports. "And consumers say they like the delivery services because
they want farm-fresh food but can't always get what they're looking for
at the grocery store." Youssef profiles home delivery services by
Avalon Farms in Climax, Michigan, and To Your Door Delivery in Niles.
Home delivery works best in rural areas with high-income residents
willing to pay a premium for the service, according to grocery analyst
David Livingston, but middle- and lower-income consumers nmay be a
harder sell and urban locations will be difficult to reach.
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FLOWERS
COUNTRY-STYLE, BACKED BY THE GROWER
Buying direct
from the grower
means knowing who to turn to if you have a problem. And being
successful at farm-direct sales of any product involves being reliable,
responsible and available to the customer. Lynn
Ivey, the owner of
Ivey's Country Store in Macon, Georgia, grows pretty near everything he
sells in his nursery, from bedding plants and roses to ornamental
shrubs and perennials.
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He offers free advice, based on
his 40
years of
horticultural experience, to any customer that asks, even a month after
the original purchase. Farm
Direct Profile
MANAGING
TIMBERLAND AS AN INVESTMENT
If you're a
savvy investor, you
know your financial portfolio should include a retirement plan, some
stocks, some bonds, a money market fund -- and that timberland you
inherited from your grandfather 20 years ago. Timberland as an
investment? Absolutely. Timber is a commodity, and it needs to be
treated like any other investment a landowner manages. Farm
Direct Tip Sheet
RAISING MEAT GOATS
Increased
market opportunities
have led many folkss to consider raising meat goats, but many are
unfamiliar with modern production techniques. And because the interest
in meat goat production is new, there are few experienced goat
producers in most areas to help newcomers in their desire to learn as
much as possible The following tip sheet covers a range of topics that
potential producers should understand before launching a meat goat
enterprise. Farm
Direct Tip Sheet
MARKETING MEAT
DIRECT
TO THE CONSUMER
Selling
directly to the
consumer may significantly increase profits and prices above those
received
in conventional markets. Small-scale operators and part-time producers,
in particular, have the opportunity to market additional services or
special
aspects of their product and realize significant price premiums. Farm
Direct Tip Sheet
GROWING A HOME
BUSINESS
WITH HERBS
Phyllis
Shaudys of Bucks
County, Pennsylvania, turned her hobby of making herbal sachets from
dried
home-grown herbs and flowers into a full-time business, Herbal Acres.
In
a profile of her enterprise in Mother
Earth News she explained: "I had
always made potpourris and
sachets
to give as gifts, but it had never occurred to me to go into business."
Shaudys sold small pillows filled with fragrant herbs, packages of
potpourri,
and herbal wreaths.
THE BEST MARKET
Some
one has said that
the great difficulty with farmers is that they sell at wholesale and
buy
at retail; and this difficulty is nowhere better shown than in the
fruit
business. The less fruit you can sell a customer, at one time, the more
he is willing to pay for it. Did you ever stop to think of that? Traditional
Orcharding
OHIOANS WANT TO
BUY
DIRECT
Ohioans
are unquestionably
interested in buying high quality fresh produce, according to an Ohio
State
University survey of "Ohio Consumer Opinions of Roadside Markets and
Farmers'
Markets." The survey of the general population in Ohio was designed to
gather information regarding purchasing behavior and attitudes in
regards
to fresh fruits and vegetables. Over 88% of Ohio households said they
believe
they receive higher quality produce directly from the farmer and an
even
greater percentage (90%) of the households said they prefer to buy
their
fresh fruits and vegetables directly from the farmer, whenever
possible. OSU
Horticulture and Crop Science
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The Profitable Hobby Farm

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