Farmer's Market Online

Cyber Monday

Giving Tuesday

First coined by the website in 2005, Cyber Monday is a phrase referring to the Monday after Thanksgiving, reputed to be one of the biggest online shopping days of the year.

As a marketing term, Cyber Monday has spread from the United States to Canas, the United Kingdom, Germany, Portugal and France.

According to 
Adobe Digital Insightswhich tracks 80% of online spending at America's 100 largest retail websites, online sales on Cyber Monday grew from $610 million in 2006 to $3.45 billion in 2016.

Black Friday’s online sales were only $110 million below those of Cyber Monday in 2016. Black Friday in 2017 could outperform Cyber Monday as the top online shopping day.

American shoppers spent a record $5 billion online on Black Friday 2017, a 16.9% increase compared with Black Friday 2016, according to data from Adobe Digital Insights.

Giving Tuesday

Held on the Tuesday following Black Friday and Cyber Monday, Giving Tuesday is a project inititated by the 92nd Street Y encouraging charitable giving through
matching donations on social media and live events. Giving Tuesday raised $177 million in 2016, according to #GivingTuesday.

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