coined by the website Shop.com in 2005, Cyber Monday is a phrase
referring to the Monday after Thanksgiving, reputed to be one of the
biggest online shopping days of the year.
As a marketing term, Cyber Monday has spread from the United States to
Canas, the United Kingdom, Germany, Portugal and France.
According to comScore, online sales on Cyber Monday grew from $610
million in 2006 to $1.25 billion in 2011.
Cyber Monday 2012, IBM Smarter Commerce reported
sales up 26.6 percent over the same time period in 2011. Chase
Pulse data showed online sales from Thursday to Sunday rising
percent, while online sales throughout the year were up 14.9 percent.
The number of transactions shoppers made online also rose, but
the average ticket — the amount shoppers spent per
— was down.
Held on the Tuesday following Black Friday and Cyber Monday, Giving
Tuesday is a project by the 92nd Street Y encouraging
matching donations on social
media and live events. More than 2,000 organizations
were expected participate in events online and nationwide in 2012.
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