Market Entrance
Open Market

Buy Direct Directory
Search the Market
Booths
Bulletin Board

Guides
Craft Supplies
Kitchen Supply
Market Supply
Pinterest

Lease a Booth


Baked Goods
Beverages
Books
Clothing
Collectibles
Energy Farming
Farm Produce

Farm Supply
Garden Center
Gift Shop
Handmade Crafts
Health/Beauty
Holiday
Livestock
Meat
Nuts and Grains
Organics
Outlet
Pet Supply

Plants/Seeds
Seafood
Specialty Foods
Tools



Animal Husbandry Books
Author-Direct
Barn Books
Book Store
Calendars
Cookbooks
Farm Magazines
Food and Drink 
Greenhouse
Growing Guides
Magazine Stand
Music
Mysteries
NonFiction Books

Novels
Tractor Books 
Book Search
Selling Points

Visit our Selling Points blog for the latest ideas and advice for effective marketing and merchandising.

  • Setting Prices for Products and Services

  • The price of a product can make the difference between success and failure. Good prices make customers think they are getting their money's worth and make you think you are getting a fair return on your investment of time and money. How much can you charge?
     
  • Put Customers at Ease

  • Begin putting people at ease the moment they enter a room. You need to be confident -- not the arrogant and pushy kind of confident. A genuine smile will do wonders for breaking up a tense atmosphere. Never force a smile. A fake smile can be spotted instantly and may only make the atmosphere even tenser. Smile and look interested. Let your smile and eye contact show that you welcome comments, questions, and conversation. You Gotta Wanna
     


  • Spread Gossip

  • Communication Wonder: When someone tells you something good about a person you know, spread positive gossip by passing on the compliment to that person. Instant Persuasion
     
  • Seeding Sales

  • Persistance is a constant -- you're seeding and following up, and you're persistently connecting to build relationships. Sprout!
  • How Artisans Attain Success

  • Diverse skills enable artisans to charge dealers and collectors high prices for their pieces. The most important and obvious of these is artistic talent. Buyers of high-priced carvings demand imaginative, original pieces that are carved and painted skillfully. But artistic talent alone is not enough to ensure that carvers will consistently be able to sell expensive pieces. Michael Chibnik Crafting Tradition
     
  • Catching Greatness

  • Most fishmongers never mingle with the suits in their corporate offices. They are never asked to attend business conferences and to share their guiding principles with international organizations. But most fishmongers don't throw fish! The Pike Place Fish stand at the Pike Place Market in Seattle has achieved oustanding notoriety and phenomenal profits in recent years by pursuing an attitude of "greatness" and putting on a show for customers by throwing fresh fish across the market. Its success has turned the heads of corporate managers and trainers.
     
  • New Customer Sales

  • Old customers go away for several reasons. They switch to your competitors, they take their business in-house or they can just plain go out of business. Plan on this attrition -- it's all too common in the business world. Therefore, your marketing should address this issue by seeking a steady stream of new customers to replace those you lose.
     
  • Personal Branding

  • Your Personal Brand is the powerful, clear, positive idea that comes to mind whenever other people think of you. It's what you stand for -- the values, abilities and actions that others associate with you. It's a professional alter ego designed for the purpose of influencing how others perceive you, and turning that perception into opportunity.


    Advertise Here

    Contagious
    Contagious
    Why Things Catch On 

    Market and Price Analysis: The Agricultural Industries
    Market and Price Analysis
    The Agricultural Industries 

    It Makes Cents: The Family Thrift Book
    It Makes Cents
    The Family Thrift Book



    Micro Eco-Farming
    Micro Eco-Farming
    Prospering on Small Acreage in Partnership With the Earth


    Turbulence!: Challenges & Opportunities in the World of Work -- Are You Prepared?
    Turbulence!

    Challenges & Opportunities in the World of Work -- Are You Prepared?

    Organic Products on the Buy Direct Directory

    Farmer's Market Online.
    Copyright © 2013 Outrider. All rights reserved.
    Established in 1995.